Outline a blog post that answers what people are searching for
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Version 1
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Create an outline for a blog post.
Topic or target search phrase: {{topic}}
Who is searching for this: {{reader}}
What I know or offer that others do not: {{my_angle}}
Target length: {{length:1,200 to 1,500 words}}
Step 1. Work out the intent behind the search. What is this person trying to get done, what do they already know, and what would make them stop searching? Write that as two or three sentences.
Step 2. List the 6 to 8 questions that reader needs answered, in the order they would ask them.
Step 3. Build the outline:
- Three title options under 60 characters. They should be clear and specific, not clickbait.
- A meta description under 155 characters.
- An introduction plan that gets to the answer quickly. The main point should appear within the first 100 words.
- Section headings (H2), with sub-headings (H3) where needed. Phrase them the way the reader would phrase the question.
- Under each heading: the points to cover, the example or evidence needed, and a rough word count.
- Where a table, checklist, screenshot, or step-by-step list would help more than paragraphs.
- A closing section that tells the reader what to do next.
Step 4. Tell me what would make this post better than what is probably already ranking: where my angle, my experience, or original data should go.
Rules:
- Do not pad it. If a section does not help the reader with their task, cut it.
- Do not invent statistics, studies, or expert quotes. Mark where I need to supply a real source with [SOURCE NEEDED].
- I cannot rely on you for search volumes or current rankings, so do not state any. Tell me what to check in a keyword tool instead.